Saturday, December 01, 2007

CGS Rides High in the LA Times!


Turns out pink really is the new black. Black and white that is. The LA Times reported on Cool Girls Skateboards and the challenges we face convincing skate shops that girls really do like pink! Unfortunately, many store buyers often have the same mindset as Mirko Antich, as reported by the LA Times, "If a girl's a skateboarder, I think she's more boyish and won't like girlish stuff on her board," says Antich, buyer for South Bay Skates and Museum.

Who says girls can't demand both quality and stylish girly gear? Here's to CGS for representing girl skaters and our demands for fierce feminine boards!


Check out the entire LA Times article on CGS at latimes.com/business

1 comment:

GirlzRock! said...

Great article, it is so cool that CGS (and really girl skaters as a whole) are starting to get recognized in the main stream media. I was a little put off by the comment that girls that skate don't have their own style and just want to be boys (essentially). This is not true of the girls that we talk at all! These girls want to show up with sweet tricks like any other skater but they also want to carve their own way, develop their own style, not just try to be a boy. Ride whatever color you want, if the board is tight and feels good then who cares (a day of good boardslides and the graphics take on a whole new look anyway). :-)